Fitness clubs, studios and gymnasiums are back with fitness enthusiasts looking for better member engagement and experience. The pandemic enforced the need to look for new and safer ways for people to continue their fitness journey. While it did seem that the trends...
As we welcome the new year, we wanted to take a quick peek at what’s in store for the fitness industry in 2023. The past two years saw an unprecedented rise in at-home workouts as gym goers were forced to stay at home due to the ongoing pandemic. While it did look...
One of the biggest challenges that the fitness industry has faced is their approach to capturing member usage data – Members pay you some amount of money and then they come into your club and lose track. By usage data we don’t mean only the check in data but the...
Did you know that computers can see, hear, and understand just like a human? We are aware of Facebook’s and Google’s facial recognition applications as well as smart assistants like Apple’s Siri, Microsoft’s Cortana and Google Assistant. With the help of artificial...
The digital transformation market is expected to grow exponentially in the next few years. We can view 2020 as a marker that led to the immediate need for massive digital transformation. In the two years that have followed, many companies have completely transformed...
